Selling Photography in the Print-On-Demand Marketplace Workshop: Sept. 20, 2022

View a recording of this Workshop (expires in 10 days):

  • 7 p.m., Tuesday, Sept. 20, 2022
  • Selling Photography in the Print-On-Demand Marketplace, presented by Stephen Stookey, PhD

This program will:

Stephen Stookey
  • Introduce print-on-demand (POD) marketplace options, products, pros and cons.
  • Suggest strategies for starting a POD business.
  • Discuss pricing and promotion.

Print-on-Demand (POD) companies offer artists the possibility of online revenue streams with the ease of outsourced production, distribution and customer service. Artists face a plethora of POD providers and product choices. Finding the right fit is essential to a positive online POD experience.

Stephen Stookey, a club Master photographer, wandered into the POD marketplace in June 2013 with a handful of images to list and plenty of curiosity. It took a bit of exploration to discover the right mix of product, pricing and promotion for POD success, he says. Working with POD sites like Fine Art America, Stephen discovered a pathway to a profitable POD presence. Additionally, his POD presence opened the door to image use in Hollywood productions, hotel and business installations and private commissions.

Stephen’s POD annual income supports his work and travel with global ministry organizations, funds family activities and pays for equipment upgrades – all of which make his CPA (wife Beverly) very happy.

Stephen is a university dean/church history professor/ordained minister. His love for photography began with a Kodak Instamatic 104 and a handful of GE flash cubes. Now with Canon equipment in hand, Stephen captures visual stories from locations of natural beauty, historical importance and spiritual significance. His images appear in publications and Hollywood productions and hang on the walls of businesses, homes and high-end hotels.

Stephen operates Stephen Stookey Photography, an online print on demand business.